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Cast and customers





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Why is a nickname more indicative compared to our name? Personal details are the result of the choice of others. Sooner or later, when we enter the world of work, those letters will become numbers. On the other hand, a nickname is linked to a happened event or a personality trait. It reveals our true identity.
In a consumer society, where all echoes are adulterated – Karl Marx is the man of chocolate with the caramel layer and Che Guevara has killed Spider-Man – identity becomes the main topic. Keeping it and being involved as little as possible by the obsession with buying, is a primary matter.
Leopoldo Canapone, the protagonist of Dear Customer, every day witnesses the procession of customers infatuated with the commercials and promotional offers. He also knows a lot about nicknames and, above all, he had an identity. An aspiring actor, he was sure in the end he would enter the Cinecittà Studios. He wrongs a few hundred meters. Years later, he stamped the card in the supermarket near the film establishments, but after all, also it was art because, as a sales clerk, he had to wear a mask and smile at the audience.

“ The customer is a fucked customer and not a fucking customer ” – Leopoldo Canapone.




All you need is shopping






A shopping center is a dead-end city that has supplanted the old metropolis, in an indefinite time.

Through the vicissitudes of Leopoldo Canapone, the employee with the highest number of disciplinary measures, the profile of the salesman emerges, a figure who, beyond loyalty to the company for which he works, is a person like everyone else, including the customer with whom he comes into conflict.

Canapone, a tired and presumptuous idealist, terrorizes customers by suggesting the bad quality of products, inducing them not to return. His attitude undermines the brand, which is a sacred thing.

It is, above all, the story of a person who, for reasons of survival, coexists with a job he does not love. This conflict unfolds along with a bitter and mocking narrative, where sales techniques and slogans stun the employee, undermining his identity in the name of loyalty to a commercial group.

When chance gives Leopoldo sterile notoriety, his superiors discover that his provocations serve as a promotional vehicle. Canappa, as his colleagues call him, finds himself inserted in a system from which it is impossible to escape because consensus cannot be fought.

His moment of celebrity, however, will soon come to an end and work events will remain suspended. Like life.









Supermarket Cashiers



Metaphors - The queue at the supermarket checkout ★★★

Cashiers is an insight into modern life. Forced into a transfigured task, emblematic of our capitalistic living, these characters become the personification of paranoia and neurosis.

Through a proposal of unusual conversations, made up of politically incorrect answers that defy common sense, the cashiers show the contradictions of an existence ordered behind reiterated schemes, made of services to people, where the creativity of the human soul dissolves in favor of an orderly sequencing of actions and fragments of real life.

A new superhero

The only solution in the face of this loss of meaning is a transfiguration of one's essence, an overcoming of the condition of the professional individual. The cashier becomes a Super cashier, capable of putting the pieces in order by proposing new, eccentric forms that free the sense of constraint and empty everyday life. The queue at the cash desk is the terrain of this new superhero, who exercises his renewed essence by applying it to the unsuspecting members of the queue itself, small stereotyped fragments of society and modern civilization. ★★★




Rock n roll stars


Imaginary stories of rock music


Immerse yourself in the imaginary stories of rock music.

Don’t miss the opportunity to enjoy yourself in the many creative and original stories about rock music from Johnny B. Boogie, a unique owner of an imaginary pub where he gets the chance to meet the idols he has admired for his entire life. Some of you will recognize his name from the famous song by Chuck Berry, Johnny B. Goode, but that’s not the only rock-related thing you will read about in this book.

Lose yourself in the many specially crafted stories designed to catch your attention and increase your knowledge of rock music.

Johnny B. Boogie is an eccentric, one-of-a-kind fan, but certainly not a dangerous guy, he evokes the spirits of his idols and interacts with them in this unique look and different perspective at the life and death of many famous rock idols. So, if you’re looking for that rock fix to satisfy your rock itch, you’re in the right place! Don’t waste any more time and pick up this book right now!




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    Would you like to meet your idols?
    Even Johnny B. Boogie has that wish and he can make it come true. Johnny owns a pub where a lot of strange things happen.
    He loves rock stars so much that he accepts their limitations, contradictions and betrayals: who can show such loyalty? Johnny evokes their spirit and his idols come to the rescue to shake it, as if they were a talking soul. Life is hard and often the only thing left is the consolation of a beer.
    If you too are thirsty for rock and roll and want to relax, don't waste time and come to Johnny's pub to have a beer with the rest of us.
    I'll see you there!



Show business' stars


An incursion into the undergrowth of art and entertainment


Are we the architects of our destiny or do the plots of our lives escape us left us impotent in the face of fate? Sometimes it happens that, despite a fierce commitment, the results are not those hoped for. In the attempt of having no regrets, you can sacrifice your whole life to realize that time is not a good friend for anyone. Riccardo Nola, the main character of Stars of Dust, after a cruel childhood, discovers as a teenager that acting can have therapeutic effects. The undergrowth of the show business, however, turns out to be a dark forest, where you cannot easily orient yourself. Rick has a natural talent for choosing bad partners and workmates. This gift accompanies him along the path of his artistic career. The actor graduated from the Academy of Dramatic Arts in Rome, his worry is to only work on commercials, due to the bad offices of a manager who brings a nefarious name: Al Sapone. Yet, his friends love him, envy him, confuse his precarious life for adventure. After making little artistic experiences, Riccardo is forced to get by working in the local market, but you cannot control your heart: being bored, he is charmed by a vague project of his friend and colleague Thomas Albergari of Polonghera, from noble origins and wealthy family. The plan consists of bringing on stage (actually, on the road, on public transport, or in the squares), monologues taken from a book about the Expedition of the Thousand of Garibaldi, which led them from the capital to Sicily. While the General managed to unify the country, however, the paths of Thomas and Richard will take different directions.


Read the Chapter two

Read the Chapter three




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    You've often dreamed of going into show business, haven't you?

    Riccardo Nola, the protagonist of this story, shares the same dream. Riccardo had a cruel childhood. During his adolescence he discovered acting and fell in love with the stage, but the undergrowth of show business is difficult. Riccardo is unable to distinguish friends from enemies. This curse of his follows him throughout his career. Riccardo is forced to go and work in the local market, at least until a better opportunity presents itself. Richard's heart knew his place was on the stage. His old friend, Thomas, presents Riccardo with a theatre project to help him. Will Thomas and Richard succeed?

    Read Show business' stars and discover the fate of Thomas and Riccardo.





Mail from land


Omar Mumba has a unique hobby: collecting letters. These are letters from the non-profit associations that operate in those lands where the people's needs are absolute. Omar reads them all the time, even when he is on duty at the hotel where he works. For this reason, it is mocked by colleagues and superiors.

The attitude of helping others makes him alone. His days pass between listening to the music of the U2 and the household chores, the work, and a recurring accusation: who is it that punctures the tires of his boss's car? 

In every government system, contradictions between rich and poor proliferate that then become traditions to be respected. The society in which we live has applied the norm that we can be happy, even if others are not. 

All you have to do is not to be among those others.


Read Chapter two





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    How long does it take for the world to be one?

    Omar Mumba has a unique hobby: collecting letters. They are letters from non-profit associations that operate in those lands where people's needs are absolute. Omar always reads them, even when he is on duty in the hotel where he works. For this reason he is mocked by colleagues and superiors. The attitude of helping others makes him alone. His days pass between listening to U2's music and housework, work and a recurring accusation: who punctures the tires of his boss' car?

    In every system of government the contradictions between rich and poor proliferate and then become traditions to be respected. The society in which we live has applied the rule that we can be happy, even if others are not. It is enough not to be among others.


Best' generation




Emilio - a Beatles fan - earns little money as a guitar teacher. Taciturno works by distributing advertising flyers. The Bestemmia works in a relative's delicatessen. The Cobra arranges himself as a driver in the underworld business and Rigatone is a rock music photographer. Football and music are their only reasons for living.

Their existences flow slowly as if time had stopped at the time of adolescence...

However, there is an outstanding account that each of them has with a rampant politician, their dear old friend...

Story of a generation plagued by Pete Best's disease.  


"Nobody could be John, Paul, George, or Ringo, but we are all Pete Best and in one way or another we had to adapt with what was left."

Emilio Santini


Read the Chapter four




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    What is the main activity of existence?
    Growing up?
    Staying in society?
    Finding one's way?
    Emilio, a Beatles fan, is a guitar teacher. Taciturno works handing out flyers. Bestemmia works in a relative's delicatessen. Cobra is driver in the underworld business and Rigatone is a rock music photographer.
    Football and music are their only reasons to live.
    Their life flows slowly, as if time had stopped in adolescence. However, there is one outstanding issue that each of them has with a rampant politician, their dear old friend.

    Will these kids be able to find their way to adulthood?





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