Sua Maestà il denaro

Introduzione Dio è il concetto con cui noi misuriamo il nostro dolore, cantava John Lennon in God nel 1970. Anni d’idealismo, ingenuità, contestazioni, ma anche ipocrisia. Oggi, sotto i ponti dell’esistenza è passato di tutto e io formatterei quel vecchio adagio togliendo Dio e inserendo Denaro, oppure aggiungerei Denaro subito dopo Dio. A ogni modo,…

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La questione arabo israeliana

    Comprendere le ragioni della questione israeliano-palestinese, richiede documentazione, studio, quindi, scavare, e questo, ahimè, costa lavoro. Analizzare il problema prima o poi ci porta a spolverare la Bibbia, il testo sacro della religione ebraica e cristiana. Insomma, un lavoretto da poco. La mia idea era che fosse un testo dal linguaggio affaticante, tipo…

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John Lennon – Colloquio immaginario

  “ Per me, la morte di John Lennon è stata una vera tragedia. Cioè, veramente un lutto troppo grave. Non so, era come un pezzettino della mia vita che se ne andava. Veda, al limite, mediamente, se moriva mia nonna, la cosa non m’intaccava. Però con John c’era ‘sto cordone ombelicale che ci univa.…

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Club card: what you need to know

    Contact with the public was intriguing and perverse. Customers would pester each other with gift tags: the more they spent, the more points they accumulated. Paradoxical was their awareness of how much those freebies, in reality, were only alleged. They would ask for the partial total of their spending to know if they…

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Supermarket: how to orient yourself

    Let’s say right away and clearly that the perfect supermarket does not exist. Don’t be disheartened if your choice is unsatisfactory, our neighborhoods are only filled with banks and supermarkets now. In the future, neighborhoods will be built within shopping centers and flyer companies will fill mailboxes, at the very least daily, and…

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History of the supermarket

    ALL YOU NEED IS SHOPPING – A shopping mall is like a dead-end city, that is, an ordinary place in a suspended space-time. Its urbanization is designed in function of the industrial zone and the suburbs are named after the commercial agglomerations. The streets, the roads, the neighborhoods, are replaced by aisles, corridors,…

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Supermarket shopping: how to save money

    In thirty years spent in supermarkets, peeling off receipts at the cash desk or loading items onto the shelves, the most frequent reflection on the part of the customer is: I only came for a walk and now I have a full cart! supermarket Well, in these short lines, is summarized not only…

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The Santa Story

      Growing up in a mall, I discovered Santa Claus running the revelry director, hidden inside a futuristic hall. Raised floors and escalators, underground and parking lots, advertisements and a sensual voice: We would like to inform our customers that the center will remain open on Sundays. Come back and visit us. On…

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History of Coca-Cola

    The man searches for traces of life on other planets and can’t find peace on his own. The only certain presence on the Moon or Mars or Jupiter is Coca-Cola. All we recognize ourselves in is that red can with silver wings   Mail from land Intro In my wanderings through supermarkets and…

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Online shopping: the future of the supermarket

    In meditation and yoga practices in general, the future does not exist and neither does the past. The concept of the here and now emerges. We divide time into hourly and psychological. With the first term, we mean a conscious fraction that allows us to regulate the normal activities of the day. When…

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